6-month exclusivities without telling you. Lifetime image rights assignment. KPIs you'll never hit with penalties included. They know you won't read all 18 pages.
6-month exclusivity buried in fine print
They don't mention it in the brief. But it's in the contract: you can't work with any brand in the same sector for half a year. How many opportunities did you miss?
"I assign all image and content rights in perpetuity"
Your face, your voice, and your videos can appear in TV ads, billboards, and websites 10 years from now. Without warning. Without extra pay.
Impossible KPIs with a repayment clause
If you don't hit the agreed reach or engagement, you return part of the fee. They set the KPIs. And they're nearly impossible to reach.
Undefined "reputational damage" penalty
If you post something the brand "considers inconsistent with its values" they can claim damages. Without defining what that means exactly.
1 in 2
brand contracts include exclusivity not mentioned in the brief
Up to 3 years
duration of image rights assignment in some standard brand contracts
From €14/mo
with LexyAi. Negotiating one clause can be worth thousands.
Brand sponsorship
A brand sends you a 15-page contract before closing the campaign. In 45 seconds you know whether you're assigning image rights indefinitely or there are hidden exclusivity clauses.
Sector exclusivity agreement
An agreement that locks your niche for 12 months can close off other collaborations before you even know about them. LexyAI identifies the real scope of the exclusivity before you sign.
The brand negotiated — what changed?
Your manager got improvements. Upload both versions of the contract and check exactly which clauses changed and whether they really favour you compared to the initial proposal.
Brands send contracts in versions. Don't assume the new version is better. Compare both in seconds and walk into every negotiation knowing exactly what moved.
Available on Professional and Ultra plans
Original
Revised
Manage all your brand contracts organised by campaign. Never again dig through emails for which signed version belonged to which brand.
Available on all plans
Your contracts are checked against the Spanish and European legislation most relevant to your sector.
Hidden advertising, sponsorship identification and commercial collaborations
Rights over created content, assignment and exploitation terms
Sponsorship, exclusivity and commercial collaboration contracts
Unfair commercial practices and misleading advertising on social media
Audience data protection in campaigns, giveaways and contests
Content creator liability on digital platforms
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